Helping organisations create great experiences
How can we improve e-commerce and the digital experience of CNC3D
gfsgfsgfsgfsgfsgs
gfsgfsgfsgfs
gfsgfsgf
Challenges
Small team: TfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdaf dafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafda
​
Systemic complexity: TfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdaf dafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafda
​
Boundless discovery: TTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdaf dafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdav
​
Insights
Data to actionable Insight: TTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdaf dafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafda
​
Culture as a Stakeholder: TfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdaf dafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafdaTfdafdafda
​
Original website
Original Logo
Mapping of website, 618 pages in total.
Due to external constraints, I focused on essential research that could be used to make immediate informed decisions that can be tested iteratively.
Lean research
Card sorting
User personas
Journey maps tracking experience, expectation and trust
I began with an introspective look at my experience with the service. I interviewed a few typical participants that were a reflection of the
Qualitative research
Qualitative Interviews / Expert Interview / Autoethnography / Community reserach
